Content Marketing Manager

UK based

Job description

Are you passionate about communicating? Do you have a keen interest in the life sciences industry and game-changing new technologies? We have an open opportunity for a talented Content Marketing Manager to join our growing Cambridge-based team. In this role, you will play a pivotal role in building our brand plan and delivering engaging content to our prospects and customers.

Role Description:

Content strategy planning

Draft and execute a content marketing strategy that aligns with our business goals and objectives.

Identify topics, trends, challenges, or objections to write to that will resonate with our target audiences.

Learn more about customer buyer journeys, identify and fill gaps with new content creation.

Collaborate internally to ensure stakeholder buy in and resource allocation where cross-discipline input is required on a calendarized basis.

Identify key performance objectives that demonstrate the success of content marketing efforts and inform future directions.

Stay up to date with industry and marketing trends to inform future plans.

Content creation and management

Position our company as a trusted resource and thought leader within the scientific community through impactful content.

Plan projects and manage task load in our project planning tool to ensure visibility and on time delivery.

Work with our SEO agency to ensure best practices are met when drafting content.

Collaborate with internal or external experts to collate the insights required for content production.

Draft the storyboards for video, or animated content and manage third party production agencies.

Produce high quality, scientific-led written content (e.g. case studies, infographics, white papers, blogs).

Distribute content via various channels including emailers, newsletters, social media posts, website and third-party journals.

Support our Science and Technology team with the production of application notes and posters by ensuring on-point messaging and branding.

Craft follow up email sequences to nurture leads from mass lead gen campaigns and web downloads.

Brand/Brand awareness

Maintain a high level of understanding about our portfolio of products, services, applications, target customers and competitors.

Write press release briefing documents for our public relations (PR) Agency and manage internal stakeholders to gain press release approval.

Liaise with our PR Agency to pitch for industry journal article placements.

Support our Event Coordinator by providing bespoke advertising content for e.g., conferences and webinars.

Responsible for producing new brochures and updating/producing content for new website pages in collaboration with internal experts.

Qualifications and experience:

Essential

• Degree level or equivalent in a biology discipline.
• A basic understanding of in vitro cell-based assays
• 3-5 years’ experience in content marketing or scientific/medical writing within the scientific or life sciences industry.

Desirable

• Prior experience working in drug discovery or development, or commercial roles targeting Pharma/Biotech.
• An in-depth deep understanding of in vitro 3D cell-based assays, or new approach methodologies (NAMs).
• Proven track record of success.

Candidate attributes

• Self-motivated, confident, reliable, open-minded and enthusiastic.
• Must have the ability and attitude to take ideas from other stakeholders
• Ensure that the goal of delivery within defined timelines is at the forefront of activities.
• A genuine team player, providing support to your colleagues with a proactive and friendly attitude, and able to work autonomously as required.
• Flexible and able to respond in a fast-evolving organisation.
• Keen interest in technology

• Excellent writing and editing skills, with the ability to distil complex scientific information into clear, concise, and engaging content.
• Exceptional attention to detail and a commitment to producing high-quality work.

• Must be eligible to work in the UK at time of application (visa or settlement scheme)
• Candidates must be able to work at the CN Bio office in Cambridge UK at least one day/week.

Package

• Full-time/Permanent (37.5hrs/week)
• Salary: £40k – £45k depending on experience
• Company benefits package
• Eligibility to participate in the discretionary company bonus scheme
• Participation in the company pension scheme
• Private Healthcare
• Life Assurance
• Income Protection
• Bike Scheme

About us

We are a close-knit team of passionate scientists, engineers and creative thinkers, all working together towards our shared goal – a future where drugs are discovered more quickly, brought to patients more cost-effectively and through the use of less animal experimentation.

Day to day our cohesive teams design, manufacture, promote and support organ-on-a-chip solutions that enable our customers to do something incredible – recreate three-dimensional human organs and tissues in the laboratory to better understand human physiology, disease and the effectiveness of new drugs.

If you are thinking of joining us, our values define who we are, describe our culture and shape what we aspire to be. They can be found here https://cn-bio.com/careers/